Karsan is taking part to a new pilot project in North America, after the launch in operation of its first minibuses of that market in 2022. Now the Turkish brand has delivered 14 e-Jest in Santa Maria, California, as part of the new project.

Initiated in Santa Maria, the Microtransit Project aims to transform the public transport experience by providing city dwellers with flexible booking, real-time vehicle tracking, and integrated transportation service with current fare systems through a smartphone app.

A project run by Santa Maria Regional Transit

Passengers can book their trips whenever and wherever they wish via their smartphones. Karsan e-Jest are the backbone of this project. They are the most accurate solution partners in such innovative applications, owing to their constructions compatible with smart technologies, and compact designs.

The Microtransit project to be first implemented as a pilot application between 8:30 p.m. and 10:30 p.m. on weekdays will extend across a longer time frame as demand increases. Karsan is continually making a name for itself on the global stage with such solutions it brings in innovative projects.

At the delivery ceremony organized for the Microtransit-called pilot project run by Santa Maria Regional Transit, the role of Karsan e-JESTs in urban mobility was introduced with the participation of Karsan CEO Okan Baş and CCO Deniz Çetin, Karsan’s Deputy General Manager of Commercial Affairs. 

The Microtransit project provides transport opportunities to areas where fixed-route buses do not operate, expanding city dwellers’ access and enabling flexible and less expensive travel.

CEO Okan Baş stated: “In 2022, we entered the market with the e-Jest, the first 20 feet electric minibus in North America. Now we have delivered the first electric minibuses to operate in Santa Maria. Our e-Jest minibuses will make public transport more accessible in the city. As of today, our electric vehicles are rendering service at 10 different locations in the USA and Canada, including Santa Maria“.

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