Karsan takes over dealer E-buskar and now manages directly the Spanish market

Karsan took the opportunity of FIAA 2024 in Madrid to announce a new organizational structure and strategic goals for the Spanish market. The company is preparing to operate under its own umbrella by acquiring 100% of its Spanish representative, E-buskar (previously independently owned and acting as dealer for Karsan in the Spanish market).

Karsan is showcasing in Madrid the e-Jest, the Autonomous e-Atak and the e-Ata Hydrogen.

Karsan at FIAA 2024, new organization for Spanish market

Karsan aims to build a more robust structure in sales and after-sales services and expand its dealer network through strategic partnerships, positioning itself as one of the key players in Spain’s electric public transportation market.

As part of its new organizational strategy, Karsan plans to manage its operations across the country through regional offices in Madrid, Barcelona, and Malaga, dividing Spain into four key regions: Northern Spain, Andalusia, Catalonia, and the Canary Islands. Discussions are ongoing to achieve the goal of establishing 27 different service points.

Karsan entered the Spanish market in 2022. The company aims to expand its electric vehicle fleet, which currently operates in 19 cities. By the end of the year, Karsan will deliver its first fleet of 12-meter e-ATA buses to the city of Sabadell. Following this delivery, the total number of electric vehicles in the country will reach 41.

Deniz Çetin, the brand’s Deputy General Manager for Commercial Affairs, said, “As Karsan, we continue our efforts in the Spanish market with our new organizational structure, growing stronger. Our goal is not only to establish a presence in this market but also to achieve lasting success. In line with this objective, under the leadership of E-buskar which now fully managed by Karsan, we are focusing on providing the highest standards of service to our customers by enhancing our collaboration with experienced dealers in public transportation sales, after-sales services, spare parts, and used vehicles. Our aim is to replicate our success from markets where we rank among the top three in Europe such as Luxembourg, France, Romania, Italy, Portugal, and Bulgaria and become a leading player in the Spanish market as well.”

He adds: “Our goal is to grow stronger in this market. We are making steady progress toward this goal by expanding our sales and service network.. Thanks to our spare parts warehouses in Germany and Italy, we can deliver quickly across Europe. Additionally, with our remote diagnostics and support application, we can respond instantly to issues and resolve them promptly”.